The 40th International Film Festival of India commenced on the 23rd of November 2009 in the state of Goa. The International Film Festival entertained people from all over the world continuously for 11 days making it the biggest annual film event in South Asia. The curriculum comprises of four segments namely; Film Programs, Non-film Programs, Film Bazaar and Short Film Center Cultural Activities. The crux of the festival however lies in film programming which screens almost 300 films in a span of 11 days. These films are screened in 10 auditoriums and in 3 preview rooms in the capital city of Panaji and Margaon. The most attractive component of film programming are competitions for feature films from Asia, Africa, Latin America, Cinema of the World, Tributes, Homages, Retrospectives, Country Focus, Indian Panorama and specially organized categories.

About IFFI
The IIFI is the oldest and the most recognized film festival in India. 1952 was the year that the first IIFI was held. The IIFI award money in 2009 that was given out to the winners of competitions in various categories amounted to $ 140,000. However, although the IIFI award does not carry large monetary value, it certainly is enriched with fame, prestige and recognition which without doubt is beneficial for the recipient of the award.

Malvika in IsaDora T-shirt during the IIFA awards in Goa 2009

A warm smile with IsaDora Winter Red Lipstick

Malvika ready to take off for the IIFA Awards

Malvika poses at the IIFI awards in Goa

Malvika after IsaDora make-up applied

Malvika’s make-up session for the big day, started off with Nimita, our make-up artist applying foundation on Malvika’s cleansed face. IsaDora High Performance Foundation (00 Diamond Beige) was used to create a flawless, natural and glowing look. IsaDora Perfect Powder Rouge (02 Cool Pink) was brushed along the cheek bones giving the cheeks a soft pink tinge.

For the eye make-up IsaDora eye shadow quartet (24 Wild Jungle) with frosted brown and beige colours. Eye makeup was minimal in order to emphasize on the lips which was filled by IsaDora perfect moist lipstick (84 Winter Red). The lips were then treated by Mega Wet Gloss Sheer (41 Raspberry Ripple) to give an overall enticingly plump look. The lashes were accentuated by Build Up Mascara Waterproof ( 100%) making the eyes look naturally expressive. IsaDora Colourmatic Eye Pen   (20 Black) was used to line the lower eye lid to give the eyes a sharp and defined look.

Lastly but not the least, IsaDora Oil Control Compact powder was picked to put the final touches to give the perfect shine-free look and Voila! Beautiful Malvika was all set to grace the red carpet premier of God Lives in the Himalayas, at the 40th international film festival in Goa.

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